Shepherd-boy-generated content

Have you ever heard the children's fable 'the boy who cried wolf'?

Here's the fable in short to refresh your memory.

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Ask offline before venturing online

Ask offline before venturing online

With 2010 just around the bend it's time to ask your customers how they engage and interact online. There are abundance of social media channels online now; Twitter, Facebook, LinkedIn, MySpace, FriendFeed...the list of online tools is endless.

Where do you start?

The biggest limitation for small business owners, when planning to use social media for message distribution is time.

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You can't fake social media hype!

I lose interest at the best of times, hence the numerous fish graves at the back of my family home, the countless shriveled plants and the unsuccessful herb patch that I can't bear to tell Dad about.

We all have had something in our lives that we lost interest in, mine just involves the death of living objects. We lose interest if nothing seems to be significantly developing, advancing or producing at a rapid pace. It's only natural to want to see results immediately.

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