Being selfish won't get you anywhere online

Recently an article on Harvard Business Publishing was brought to our attention; Three Instantly Effective Social Media Ideas. The article provided ideas for businesses on how to generate feedback from their customers and target markets online.

The article's ideas were as follows:

A suggestion box: Invite your customers, supporters or employees to submit their ideas and suggestions for new products, services or improvements.

Widget: Create an interactive badge your customers or supporters can place on their Facebook pages or blogs.

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